BulletinHealthcare
22 Jan 2019
JPM Highlights, Marketing

JPM 2019 News in Review
We summed up the most important news from JPM 2019 to bring our readers up to speed.
16 Jan 2019
Marketing

The Most Popular Oncology News of 2018
Investing in the right media and maximizing outreach effectiveness means understanding your target audience. These are the stories that captivated oncologists last year.
10 Jan 2019
Spotlight Interview

Bulletin Spotlight on: Jeff Benson
"The FDA is trending to get devices approved and to market more quickly and efficiently. I’m also seeing an interesting trend toward AI in the device marketplace," says Jeff Benson.
08 Jan 2019
News Release

BulletinHealthcare Launches Radiology-Focused News Briefing
RESTON, Va., Jan. 8, 2019 /PRNewswire/ — BulletinHealthcare, a leading provider of news briefings for top medical associations, announced that it has launched its latest briefing, Radiology Daily Briefing.
14 Dec 2018
Data and Analytics, Research

The Complete History of the NPI Number
The National Provider Identifier (NPI) is an underappreciated marvel of the modern healthcare system. Despite its importance, little has been written about the NPI number's 15-year journey from idea to implementation.
20 Nov 2018
Spotlight Interview

Bulletin Spotlight on: Lois Smith
As the holidays quickly approach, I find myself reflecting on the year's events. I put a few questions to Lois Smith, Director of Sales, to find out what she's taken away from 2018.
09 Nov 2018
Data and Analytics, Marketing

Understanding the Hottest Topic in HCP Media: Programmatic Platforms
Pharma marketers were late to embrace programmatic advertising platforms, but that stance is changing rapidly. With the help of data and automation, results and success outcomes are being driven and measured at significant scale.
25 Oct 2018
Marketing

Why a Marketer Buys One Brand-Name Medicine, the Other Generic
When I found myself on the receiving end of a physician-referral program for an OTC cold & flu medicine, I experienced firsthand the advantages of influencer marketing.
18 Oct 2018
News Release

BulletinHealthcare Partners with the American Society of Echocardiography to Launch News Briefing
RESTON, Va., Oct. 18, 2018 /PRNewswire/ -- BulletinHealthcare, a leading provider of news briefings for top medical associations, announced today that it has launched its latest briefing to members of the American Society of Echocardiography (ASE).
12 Oct 2018
Design

Four Design Tips to Improve Your Next Digital Ad Campaign
In that brief moment before your future customer scrolls on by, your ad’s design says more than you might think! Here are some best practices to incorporate in your next ad campaign.